With the goal of promoting the realization of “0.3 billion people participating in ice and snow sports”, the winter expo is committed to integrating authoritative information resources of global winter sports, accelerating the promotion and popularization of winter sports, and helping China’s ice and snow industry to achieve leapfrog development.
Xinhuanet Sports Beijing, September 19 (reporter Ding Feng Li Xu) on the 19th, the third four-day International Winter Sports (Beijing) Expo (hereinafter referred to as “winter expo”) opened. With the theme of “ice and snow power”, this winter expo integrates 8 major display sections, Main Forum + Parallel Forum, professional promotion, ice and snow experience and other rich forms, present the latest experience and achievements of the global ice and snow industry and discuss the development path of winter sports.
According to the organizer, the winter expo aims to promote the realization of “0.3 billion people participate in ice and snow sports” and is committed to integrating authoritative information resources of global winter sports and accelerating the promotion and popularization of winter sports, help China’s ice and snow industry to achieve leapfrog development.
As the largest winter Expo, this exhibition has opened up winter and Alpine technologies for more than 500 participating brands and more than 9,000 channel merchants from all over the world, with dry ice and snow, personal equipment and surrounding areas, venue equipment, ice wagon, snowing machine, winter tourism destination, winter sports culture and other professional exhibition areas, systematically showing the world’s cutting-edge ice and snow technology, equipment and equipment, IP events, industrial achievements such as winter sports tourism and winter sports education.
The theme exhibition of Beijing 2022 Winter Olympics and Paralympic Games is a highlight of this Winter Olympics. The theme exhibition includes various contents such as the progress of preparations for the Winter Olympics, the distribution of the competition area and venue planning, the sports events of the Winter Olympics, the Winter Paralympic Games and competition knowledge, so that the audience can enter Beijing Winter Olympics through personal experience, understand the spirit of Winter Olympics and fall in love with winter sports.
Xiong Xiaoge, global chairman of IDG Capital, said that by introducing world-class winter sports products and focusing on future technology, the winter expo will lead the internationalization of ice and snow industry and the coordinated development of generalization, at the same time, deepen people’s understanding of ice and snow sports, so that ice and snow sports gradually develop towards mass leisure sports.
Fu Xiaohui, secretary general of Beijing Olympic City Development Promotion Association, said that as one of the largest and most authoritative ice and snow industry events in the world, the winter expo, it is not only a solemn commitment made by Beijing to the international community when bidding for the 2022 Winter Olympics, but also a key link to promote the growth of China’s ice and snow industry.
The winter expo is hosted by Beijing Olympic City Development Promotion Association (BODA) and American International Data Group (IDG), and hosted by Beijing Olympic City Development Promotion Center and Aiqi Exhibition Co., Ltd, it was also supported by the organizing committee of Beijing 2022 Winter Olympics and Paralympic Games, the Chinese Olympic Committee, the All-China Sports Federation and other domestic and foreign units.